• team

    3 exciting ways to onboard employees to your business

    -By Anusha Bapat The first day at a job is always exciting for the new recruits who are bubbling with enthusiasm, ready to give it their all. As an employer, it is equally important to make their onboarding experience as simple and positive as possible. Employees don’t want to feel lost and alone on their […]

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  • testimonials

    Why Client Testimonials are pivotal to your Business?

    -By Deepti Satish  “Average players want to be left alone. Good players want to be coached. Great players want to be told the truth.” DOC RIVERS Before buying a product or availing of a service we don’t just instinctively believe what the marketing says about the brand. Instead we go down to read the client […]

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  • elevator pitch

    Elevator pitch a.k.a Your Online intro

    -By Sowmya Narasimhan One of the powerful tactics of business is your own story, if you know how to say it. In a business, it is very important to possess great communication skills and to put through your views in the most persuading manner. And today we are referring to, the elevator pitch. An elevator […]

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  • Why grit is the most important quality to be successful?

    By Sowmya Narasimhan We all have our fears. Some fear taking the first step. While others fear the consequences.  But should this stop us from doing what we want to do? Not at all. We have to face our fears and try to overcome them. To accomplish this you have to have grit. Grit means […]

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  • head shots

    Why is having good head shots is important?

    By Athena Joseph A head shot is a tightly cropped portrait of someone, where the focus is on the head and shoulders. Head shots are slightly different from portrait photography. Head shots are used by businesses to showcase executives and employees on their website.They effectively tell your story, reflect your brand and build trust with […]

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  • warren buffett

    5 Lessons to learn from Warren Buffet

    By Athena Joseph The success of Warren Buffett, an 84-year-old self-made multi-billionaire, can be attributed entirely to his smart and unorthodox investment strategies. With an estimated net worth of $72 Billion, Warren Buffett is one of the most successful, wealthiest businessmen and investors of all time. His company, Berkshire Hathaway, owns and operates some of […]

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  • 5 Top trends on Instagram now!

    By Tanyika Rai Social media platforms are constantly evolving. There’s always something new to try out especially if you’re using it as a marketing tool. Instagram has over 1 billion monthly active users making it one of the most used social media platforms and probably the best marketing tool for you. A lot of companies […]

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  • podcasts

    Why having a podcast is good for your business

    By Sowmya Narasimhan Learning through listening is far better than learning by reading. It’s just not my opinion it’s a fact. Research states that regular listening increases reading accuracy by 52% and also expand vocabulary improving fluency. So the best way to put across your thoughts would be by starting your podcast. A podcast is […]

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  • personal branding

    3 Tips To Build Your Personal Brand on Social Media

    By Tanyika Rai Everybody has a personal brand. I have one and so do you. Wikipedia defines the term ‘personal brand’ as, “ A personal brand is a widely recognized and largely uniform perception or impression of an individual based on their experience, expertise, competencies, actions and/or achievements within a community, industry, or the marketplace […]

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  • detox your inbox

    Detox Your Inbox

    by Jivitha Shobashree Distractions aren’t they vicious. They can take your mind of something effortlessly. Your Email being one of the distractions. What does Detox your email mean? When you open your phone or laptop to do a particular work and your mind gets diverted into seeing the notifications or emails. And then to focus […]

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